http://uxhero.com/user-experience-reviews/augmented-reality-at-the-lego-store/ a blog about user experience design Sun, 04 Apr 2010 09:46:24 +0000 hourly 1 http://wordpress.org/?v=3.1.3 http://uxhero.com/user-experience-reviews/augmented-reality-at-the-lego-store/#comment-711 Nathan Bowers Thu, 17 Dec 2009 15:56:39 +0000 http://uxhero.com/?p=2292#comment-711 Lately I've been thinking much more about the UX of physical retail, and this was super impressive. Lately I've been thinking much more about the UX of physical retail, and this was super impressive.

]]> http://uxhero.com/user-experience-reviews/augmented-reality-at-the-lego-store/#comment-709 Jackie Quinn Wed, 16 Dec 2009 23:32:43 +0000 http://uxhero.com/?p=2292#comment-709 Love this. So true about making it a home run too. Love this. So true about making it a home run too.

]]> http://uxhero.com/user-experience-reviews/augmented-reality-at-the-lego-store/#comment-707 Jin Wed, 16 Dec 2009 21:42:49 +0000 http://uxhero.com/?p=2292#comment-707 I love it. The investment spent in the technology definitely pays off in the long run. I bought a $150+ set because of the AR app. I think they should put at least 2 machines in each store, with different heights for adults and children. nagging/puppy eyed children = $ out of parents' wallet. I love it. The investment spent in the technology definitely pays off in the long run. I bought a $150+ set because of the AR app. I think they should put at least 2 machines in each store, with different heights for adults and children. nagging/puppy eyed children = $ out of parents' wallet.

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